OrniGears
Gaming Brand Identity & Mascot Design
OrniGears is an Istanbul-based gaming technology brand focused on performance-driven gaming hardware.
This project presents the development of the brand’s visual identity, bringing together logo design, brand guidelines, packaging, graphic applications, and an illustrated mascot system.
The platypus symbol at the heart of the OrniGears identity was expanded into a versatile mascot, creating a more expressive side of the brand for merchandise, apparel, social media, and gaming-focused applications.
The overall visual language combines the precision and functionality of an engineering-driven technology brand with a more distinctive and character-led approach to gaming culture.
